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Sea Ray Top 100 Dealers


SEA RAY® DEALERS CONTINUE TO LEAD BOATING INDUSTRY MAGAZINE'S TOP 100 LIST

KNOXVILLE, Tenn. - Nov. 11, 2011 - According to a ranking by a leading marine trade publication, four out of the five top boat dealers in North America are Sea Ray dealers -- including the number one dealer, Prince William Marine Sales, which earned the top ranking for the second consecutive year. In addition, Sea Ray dealers make up nine of the top 20 dealer rankings and 29 of the top 100, and Sea Ray dealer MarineMax Inc. remains the first dealership inducted into the Top 100 Dealers Hall of Fame, an honor worthy of the company's continued dedication to maximizing its customers' enjoyment on the water.

"We're very proud of our dealers that earned recognition on Boating Industry's Top 100 Dealers list," said Rob Parmentier, president of Sea Ray. "We are especially pleased that Prince William has been ranked as the top dealer in North America for two years in a row. The honors earned by Prince William Marine are a clear indication of the first-class support it provides to its customers. Their team works very hard at delivering superior service, along with providing critical feedback to Sea Ray to ensure that our customers receive the best possible boating experience. We congratulate Prince William on this amazing achievement.

"We work closely with all of our dealers in North America and 89 countries around the world to deliver the best ownership experience possible for customers," continued Parmentier. "The fact that we have the most dealers on this year's Top 100 list, as well as the most 2011 NMMA CSI awards, demonstrates that we and our dealers continue to dedicate ourselves to premium customer service and satisfaction."

As stated by Boating Industry magazine, "The Top 100 is an annual ranking of dealerships that are unsurpassed in overall business operations, customer service, professionalism and all the characteristics that go along with them."

"The Sea Ray brand is defined by high-end product quality, superior owner confidence and lifestyle opportunities, and the unmatched strength of our dealer network," added Parmentier. "The recognition of Boating Industry's Top 100 Dealers list reinforces the commitment our dealers have in supporting our brand and our customers."




ABOUT SEA RAY

Founded in 1959, Sea Ray is the world's largest manufacturer of superior quality pleasure boats. Sea Ray is headquartered in Knoxville, Tenn., and operates as part of the Boat Group division of Brunswick Corporation. With more than 35 models ranging from 18 to 61 feet, Sea Ray makes a boat for every lifestyle -- each built with a unique commitment to quality, craftsmanship and excellence throughout. Additional information about Sea Ray is available at www.searay.com.


ABOUT BRUNSWICK

Headquartered in Lake Forest, Ill., Brunswick Corporation endeavors to instill "Genuine Ingenuity"(TM) in all its leading consumer brands, including Mercury and Mariner outboard engines; Mercury MerCruiser sterndrives and inboard engines; MotorGuide trolling motors; Attwood marine parts and accessories; Land 'N' Sea, Kellogg Marine, and Diversified Marine parts and accessories distributors; Arvor, Bayliner, Boston Whaler, Cabo Yachts, Crestliner, Cypress Cay, Harris FloteBote, Hatteras, Lowe, Lund, Meridian, Princecraft, Quicksilver, Rayglass, Sea Ray, Suncruiser, Triton Aluminum, Trophy, Uttern and Valiant boats; Life Fitness and Hammer Strength fitness equipment; Brunswick bowling centers, equipment and consumer products; Brunswick billiards tables and foosball tables. For more information, visit www.brunswick.com.