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Sea Ray News

News/Press Releases

SEA RAY® ANNOUNCES WORLD PREMIERE OF NEW 510 FLY, 350 SLX AND 260 SUNDANCER® AT FT. LAUDERDALE INTERNATIONAL BOAT SHOW

KNOXVILLE, Tenn. (Oct. 24, 2013) - Sea Ray proudly announces the world premiere of three exciting new models at the Ft. Lauderdale International Boat Show on Thursday, Oct. 31, 2013. The 510 Fly, 350 SLX and 260 Sundancer benefit from patented Next Wave technology and design advances that deliver on Sea Ray's promise to provide a next-level boating experience.

Sea Ray 510 Fly - The gorgeous 510 Fly takes yachting to new heights with contemporary styling that blends Sea Ray's heritage with dynamic flair. More ambitious than any other motoryacht in its class, the all-new 510 Fly is a bridge boat ready to truly take command. Driven by powerful diesel inboards or optional Zeus propulsion, it has an exceptional fuel capacity, plus all the strength and durability needed for exploring larger waters. Its stately design includes an expansive layout as well as many social zones, including an amenity-packed flybridge. The air and light magic of SkyFlow Design brings the outdoors deep into the yacht, where a full-beam mid-master and two additional staterooms further entice owners and guests to leave the ordinary behind.

Sea Ray 350 SLX - All-new for 2014, the 350 SLX redefines the meaning of "Day Boat."With seating for 18 underway, that means connecting with friends, family and multiple generations. An array of Sea Ray's Next Wave innovations provide for a superior ride, handling and comfort. These include Quiet Ride®, featuring Tuned Transom® technology, to banish noise, vibration and harshness by roughly 50 percent, and Dynamic Running Surface for auto-maintained optimal running attitude and wake manipulation. The 350 SLX offers a host of cutting edge features in a sleek, stylish package that far surpasses the typical bow rider. From massive bow and transom social zones to a spacious head and a well-equipped entertainment center with sink and grill, this is an all-day boat that no one will want to leave when the day is through.

Sea Ray 260 Sundancer - Sporting a performance-enhanced design and a very social cockpit with a reversible helm seat and wet bar, the brand-new 260
Sundancer invites spectacular family day boating or easy overnight cruising. The streamlined V-berth and mid-berth, full galley, head, ample storage and abundant light from enlarged hull side windows make this an exceedingly comfortable weekender for those looking to get away. The aggressive arch styling and slippery lines show the boat's Sundancer DNA through and through.

"These new models epitomize the commitment to innovative thinking and inspired execution that guides our consistent focus on enhancing the boating experience," said Tim Schiek, president of Sea Ray. "We invite you to join us in Ft. Lauderdale to see why we are so excited about them and the future."

The boat show will kick off with an exclusive VIP Premiere Event for these astonishing new boats on Thursday night, and then the boats will be accessible for the remainder of the show on GH Dock at Bahia Mar North Marina.

High-resolution images of the 510 Fly can be downloaded here.

High-resolution images of the 350 SLX can be downloaded here.

High-resolution images of the 260 Sundancer can be downloaded here.

ABOUT SEA RAY
Founded in 1959, Sea Ray is the world's largest manufacturer of superior quality pleasure boats. Sea Ray is headquartered in Knoxville, Tenn., and operates as part of the Boat Group division of Brunswick Corporation. With more than 40 models ranging from 18 to 61 feet, Sea Ray makes a boat for every lifestyle - each built with a unique commitment to quality, craftsmanship and excellence throughout. Additional information about Sea Ray is available at www.searay.com.

ABOUT BRUNSWICK

Headquartered in Lake Forest, Ill., Brunswick Corporation endeavors to instill "Genuine Ingenuity"(TM) in all its leading consumer brands, including Mercury and Mariner outboard engines; Mercury MerCruiser sterndrives and inboard engines; MotorGuide trolling motors; Attwood marine parts and accessories; Land 'N' Sea, Kellogg Marine, and Diversified Marine parts and accessories distributors; Bayliner, Boston Whaler, Brunswick Commercial and Government Products, Crestliner, Cypress Cay, Harris FloteBote, Lowe, Lund, Meridian, Princecraft, Quicksilver, Rayglass, Sea Ray, and Uttern boats; Life Fitness and Hammer Strength fitness equipment; Brunswick bowling centers, equipment and consumer products; Brunswick billiards tables and table tennis. For more information, visit http://www.brunswick.com.